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sArA
05-21-2005, 01:24 PM
http://www.wired.com/news/digiwood/0,1412,67556,00.html

Give Your DVD Player the Finger

Wired, 19th May 2005.


Researchers in Los Angeles are developing a new form of piracy protection for
DVDs that could make common practices like loaning a movie to a friend
impossible.

University of California at Los Angeles engineering professor Rajit Gadh is
leading research to turn radio frequency identification, or RFID, tags into
an extremely restrictive form of digital rights management to protect DVD
movies.

RFID tags have been called "wireless bar codes" -- though they hold more data
- -- and are commonly used for things like ID badges or keeping track of
inventory in a retail store or hospital.

Though RFID tags are usually read by a wireless data reader, the proposed
DVD-protection scheme would make no use of RFID's wireless capabilities.

Rather, the researchers are interested in the ability to write data to the
tags, which can't be done on a DVD once it's been burned.

Here's how the system might work:

At the store, someone buying a new DVD would have to provide a password or
some kind of biometric data, like a fingerprint or iris scan, which would be
added to the DVD's RFID tag.

Then, when the DVD was popped into a specially equipped DVD player, the viewer
would be required to re-enter his or her password or fingerprint. The system
would require consumers to buy new DVD players with RFID readers.

Gadh said his research group is trying to address the problem of piracy for
the movie industry.

"Content owners would like to have extremely tight control on the content so
they can maximize revenue," Gadh said. "Users want to move stuff around."

Gadh said the proposed system is "absolutely" more restrictive to users than
anti-copying methods already used to protect DVDs.

"By definition this is a restrictive form (of digital rights management),"
Gadh said.

Gadh said he could not reveal specifically how the system would work, as it is
still in the research stage. A prototype will be available by the end of the
summer, he said, and at that point, it will be shopped around to movie
studios and technology companies.

"I don't know quite what is going to work in the real world," Gadh said.

Most DVDs are already encrypted with an anti-copying mechanism called
Content-Scrambling System. The encryption has been broken, however, and
programs to descramble DVDs can be found all over the internet.

DVDs are also "region coded" so that discs sold in the United States, for
instance, cannot be played in the United Kingdom. The region coding gives the
movie studios control over where and when films are released on DVD.

Ed Felten, a computer science professor at Princeton University, called the
proposal the "limit of restrictiveness."

"I think people would find it creepy to give their fingerprint every time they
wanted to play a DVD," Felten said. "It's hard to think that would be
acceptable to customers."

He said it seems unlikely that people would buy new DVD players with RFID
readers in order to purchase DVDs that are less functional.

Privacy advocates have expressed concern about RFID technology because the
tags can tie products to individuals, potentially without their knowledge.

Seth Schoen, staff technologist at the Electronic Frontier Foundation, said
it's unlikely this DRM plan will be any more effective than others preceding
it.

"It only requires one person to break it," Schoen said.

Schoen said this is the "smart cow problem": Once one of the cows opens the
gate, the others will follow.

GepperRankins
05-21-2005, 02:24 PM
force people who just want to lend a DVD to research piracy, smart move. :thumbsup:

99%
05-21-2005, 02:52 PM
it still wouldnt stop you ripping it

Gre1
05-23-2005, 04:50 AM
That would only make piracy better and make it worse for them because the movies that r ripped on the net will still work on a old player and who wants to go out and buy a new dvd player if nothing is wrong with your old one.

Rip The Jacker
05-23-2005, 05:37 AM
With a password would be stupid, I'd just tell my friends the password.

A fingerprint? I doubt, thats a bit extreme... giving your fingerprint everytime you want to buy/play a DVD. :unsure:

Chewie
05-23-2005, 09:13 AM
There's little point in using a password because that can be passed on.
Using a fingerprint or iris scan will reduce gift sales to zero.
It sounds like an ill thought out scheme again, to me.

GepperRankins
05-23-2005, 12:05 PM
thanks to 99% we can fake fingerprints anyway :D

dalmoth
05-26-2005, 06:37 PM
I think this is a ploy to get the industry in a rage to get on the bandwagon. I am studying secuirty and it is always changing. No one will buy into this and it is not a proven method.

RealitY
05-26-2005, 07:39 PM
At the store, someone buying a new DVD would have to provide a password or
some kind of biometric data, like a fingerprint or iris scan, which would be
added to the DVD's RFID tag.

Then, when the DVD was popped into a specially equipped DVD player, the viewer
would be required to re-enter his or her password or fingerprint. The system
would require consumers to buy new DVD players with RFID readers.
What kind of idiotic babble !@#$%^&*() crackheads are these guys ffs...

lee551
05-26-2005, 08:48 PM
who on earth is going to buy/stand that shit?! i am not going to buy a special RFID-equipped dvd player just so i can watch a dvd. :dry:

erRor67
05-26-2005, 11:56 PM
thats just stupid... wasting time and money on something that I doubt would even work. Like they said, once the protection is broken, its all over. :rolleyes: