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Depends on whether you're talking about either's developers or the actual publishers themselves.
If you mean publishers, then neither - Both have had a rep in the past of botching some games' launches in the past. TBH I'd have preferred to go with Micro Prose if it were a few years ago :(
As for developers, still neither - The Black Isle/Bioware boys any day :smilie4:
For a hybrid of both, Introversion Software seem to be a developer/publisher with an upcoming future, what with Uplink and their next game :D
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it seems publishers boss the developers around quite a lot. so when ubisoft and activision among many others will let developers experiment and give them freedom to develop. EA, it seems, have a strict schedule and simply buy licenses and say to their developers "make this game in this time!!!"
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ubisoft like duh. lets c, farcry (even though crytek made the game), pop, splinter cell 1 + 2, and some others. ea games were ok once upon a time, but they're drowning in the pool of competition. still, the original mohaa online is still pretty fun sometimes
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ea are running away with the market cos stupid fuxors continue to follow marketing
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i like Ubisoft because they make raibow Six 3 and Splintercell
ea games has MOHAA and BF1942
both have good and bad but ubi has more good then bad :)
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i like ACTIVISION :lol: , seriously though UBISOFT (come on guys don't forget FAR CRY!) EA's only accomplishment was MOHAA IMO